At a young age, Noah Zink is already making serious waves in the fishing world with his locally owned Central Minnesota brand, Reel Deal. What started as a passion project quickly grew into a business built on creativity, precision, and a deep love for time on the water. Specializing in high-quality soft baits, Reel Deal brings the thrill back into every cast—helping anglers hook more fish with hand-poured designs that are as unique as the lakes they’re made for.

Noah’s commitment to the craft goes beyond just catching fish. He combines firsthand fishing experience with bold innovation, making baits that truly stand out. Every product is a reflection of his dedication—not only to the sport but to the tight-knit outdoor community that surrounds him.

We’re proud to shine a light on Reel Deal as part of our Small Business Spotlight series, and to support the next generation of makers who are turning their passion into something real.